Manager – Marketing
Job Description
Performance Marketing Manager Jobs in Bengaluru – Swiggy Scenes
Job at a glance
| Employer | Swiggy (Scenes – ticketing and live events) |
|---|---|
| Location | Bengaluru, hybrid (3 days a week in office) |
| Salary | ₹1,20,000–₹1,80,000 per month |
| Experience | 3–5 years in performance marketing |
| Core tools | Meta Ads Manager, Google Ads, AppsFlyer |
| Job type | Full time |
Job overview
Swiggy is hiring a Manager – Marketing for the Swiggy Scenes growth marketing team in Bengaluru. Scenes is Swiggy’s ticketing and live-events platform, and this is a performance-first role: the mandate is acquisition and outcomes, not campaign execution for its own sake. The listed pay is ₹1,20,000–₹1,80,000 per month.
The role is hybrid, with three days a week in the Bengaluru office and the rest remote. You will run Meta and Google campaigns across a fast-moving events calendar, use attribution data to move budget where it works, and be accountable for CAC, conversion rate and CTR.
Key responsibilities
- Own and execute performance marketing strategy on Meta and Google to drive user acquisition and ticket sales
- Map user journeys from discovery to purchase to inform targeting and media strategy
- Plan media from insights, using AppsFlyer and other attribution tools to optimise budgets across concurrent events
- Keep hands-on, current expertise in Meta Ads, Google Ads and programmatic channels
- Improve Quality Scores through ad relevance, landing page quality and other levers
- Own CAC, conversion rate and CTR with clear accountability
- Drive creative optimisation and A/B testing across ad sets and platforms
- Report results with funnel trends and projections, and turn data into next steps
Requirements
Must have
- 3–5 years in performance marketing with deep, hands-on Meta (Facebook and Instagram) and Google Ads expertise
- Independent ownership of campaigns and budgets at scale
- Hands-on experience with Google and Meta Ads Manager and MMP platforms such as AppsFlyer
- Strong analytical, stakeholder management and communication skills
- Based in Bengaluru
Preferred background
- Agency experience across many problem statements and budgets, or a consumer tech or app-based platform background
Performance marketing jobs in Bengaluru
Bengaluru is home to most of India’s consumer internet companies, and performance marketers who can own acquisition at scale on Meta and Google are among the most sought-after hires. Event ticketing adds pace: budgets shift with each event, so attribution and fast creative testing matter more than long brand flights. If your background is more field-led, see Swiggy’s sales roles in Chennai and Kolkata.
How to prepare for the interview
- Bring a campaign case with spend, CAC before and after, and what you changed
- Be ready to explain how you read AppsFlyer attribution and handle install-to-purchase gaps
- Prepare your approach to Quality Score improvement and landing page testing
- Show how you would split budget across several events running at once
Frequently asked questions
Is the Swiggy marketing manager role remote?
It is hybrid: three days a week in the Bengaluru office and the remaining days remote.
What experience is needed?
3–5 years of hands-on performance marketing on Meta and Google Ads, with independent budget ownership.
What is the salary range?
The listing shows ₹1,20,000–₹1,80,000 per month.
How to apply
Log in as a candidate on iTroSys and apply through the Manager – Marketing listing, or view all roles on the Swiggy employer page.
